A FREE 3-day virtual event for photographers!
May 20 - 22, 2024
Learn how to market your business as a photographer without burning out
You’re getting a lot of things right:
◆ You’re posting consistently on social media about your offers.
◆ Your couples rave about their photos after they receive them from you.
◆ You know what makes you different as a photographer.
But… despite these efforts, it’s tough standing out in a saturated market where everyone seems to be doing the same few things over and over.
Booking dream clients takes a whole lot more than just posting photos to Instagram and hoping for the best.
There has got to be a better way!
Receive inconsistent inquiries & the ones you do get say you’re out of budget
Jump around trying to find a marketing strategy that will actually “stick” that doesn’t feel boring
Find yourself stuck between blending in with others in your area & wanting to truly stand out
Have tried blogging your recent sessions, but haven’t seen any return on your time investment
Feel like you’re in a constant battle to keep up with the latest digital marketing trends
Maybe right now you…
This is exactly what you’ll learn how to do at the Click to Convert Summit!
✓ Know exactly how to reach your ideal clients with marketing strategies that actually pay off
✓ Generate consistent inquiries from clients who are already a “hell yes” by the time they hop on a call with you
✓ Have a brand that actively works round-the-clock, attracting your ideal clients while you’re out at client sessions or hanging with family?
How would it feel to…
YOU DREAM OF FINDING A WAY TO MARKET YOUR PHOTOGRAPHY BUSINESS ONLINE THAT ALIGNS WITH YOUR CREATIVE FLOW, DOESN’T BOX YOU INTO TRENDS, AND TRULY LETS YOU SHOW OFF YOUR ARTISTRY.
Join us for the Click to Convert Summit, to learn from 15+ industry leaders about the art and science of converting clicks into clients.
During Click to Convert, you’ll learn how to book more perfect-fit clients, so you can spend more time doing what you love: photography.
We’re KP and Jessie (both she/her/hers) and we love supporting creative photographers who are building anything-but-ordinary brands.
We know exactly what it’s like to be the loud, bold, colorful outliers in your industry. That’s why we partner with creatives who aren’t afraid to express themselves loudly and go boldly against the grain. In a world where first impressions matter and attention spans are shortening by the day, we’re focused on building strategic, personal brands that people can’t look away from.
Grab your ticket and join us and 16 photography industry experts for a one-of-a-kind event that will help you market your photography business authentically.
We can’t wait to see you there!
KP & Jessie (both she/her)
Meet Your Hosts
You’ll also have access to our private summit community hosted over on Facebook where you can connect with other photographers and the summit speakers before and during the event.
private summit community:
Attend expert sessions from our lineup of 17 speakers on trainings with actionable advice on how to market your photography business. You’ll have access to each presentation for 24 hours with the free pass.
expert sessions:
The Click to Convert summit will run from Monday, May 20, through Wednesday, May 22, 2024. This event is entirely virtual, so you’ll be able to attend from anywhere in the world with internet access.
when & where:
What to Expect at The Click to Convert Summit
Once you register, you’ll have the option of upgrading to our All Access Pass (access to ongoing replays!) or our Marketing Momentum Toolkit (filled with speaker bonuses).
upgrade for a vip experience:
Listen, we know you’re busy! In addition to getting access to the expert sessions via videos, you’ll have 24-hour access to each presentation on a private podcast feed, too. This way, you can listen on the go!
private podcast access:
Buuut - you don’t need more generic advice telling you what you already know.
What you need is proven strategies that work from creatives and other photographers who work specifically with photographers just like you on a consistent basis.
Click to Convert was created because our Audience has told us time and time again that they don’t love marketing, but know that they have to do it.
We’re here to make marketing fun again.
Through this summit, you’ll gain access to short, value-packed presentations 25 minutes and under that are actually actionable, so you can start to market your business successfully now & reap the rewards for the busy season.
✓ Are seeking more of their time back, so they don’t have to be hustling and capturing 10+ weddings/sessions in a month during busy season
✓ Knows they’re a changemaker in their industry but doesn’t know how to stand out from the crowd
✓ Have proven offerings with rave reviews from past couples
Click to Convert was crafted for photographers like you who:
Check out our amazing lineup of speaker and all of the topics that will be covered each day of the summit!
Meet Your Expert Speakers
Megan Maundrell (she/her)
Online Word of Mouth - How to Get In Depth, Multi Paragraph Reviews
Milly Baine (she/her)
Intentional Inclusivity: Putting Inclusivity at the Forefront of Your Business
Daniela Wolfe (she/her)
How to Avoid Burnout While Building a Successful Business
Angelica Pompy (she/her)
Confidence to Cash
Adrienna McDermott (she/her)
Unlock The Secrets of Marketing To Today’s Couples
Tayler Cusick Hollman (she/her)
Doing Things on the Fly
is Not a Strategy
Heidi Thompson (she/her)
Clone Your Best Clients
Maddie Peschong (she/her)
Raise Your Rates, Grow Your Reputation, and Stay Relevant: Why Your Business Needs Personal Branding
KP & Jessie (she/her)
Building Connection with Your Brand + Website to Market Effortlessly
Day 1: Marketing basics & Strategies
Colie James (she/her)
Concierge-Level Automations for Instagram
Carin Hunt (she/her)
Become the Talk of the Town: Leverage Your #1 Marketing Tool
Shannon Vonderach (she/her)
How I Use Email to Make $10k+ Every Year in My Photography Business (and How You Can Too!)
Mark Chapman (he/him)
Reach & Convert Your Ideal Couple with Advertising
McKenzie Bigliazzi (she/her)
Intentionality on the ‘Gram
Devin Brinkley (she/her)
From Clicks to Clients: Transforming Social Media Followers into Photography Clients
Jenni Chapman (they/them)
Reaching Your Dream Clients on Tiktok
KP & Jessie (she/her)
5 Blog Posts You Need to Write Today to Convert Tomorrow
Day 2: Platform Deep-Dives
Nina Addeo (she/her)
From Behind the Camera to Behind the Mic: Podcasting for Leads, Like and Trust as a Photographer
Day 3: Masterclass from KP & Jessie
The 5-Step Framework to receive more aligned leads as a photographer
On day 3 of the summit, you’ll have the chance to attend a masterclass from your hosts, KP & Jessie of Inkpot Creative®. In this masterclass, learn all about Inkpot’s COLOR Framework and how it’s the ultimate solution to receiving more aligned leads as a photographer while also standing out as a photographer.
Grab your free ticket by clicking the link below and join us for Click to Convert!
It’s your time to experience what Marketing successfully can do for your business.
Got questions? We’ve got answers!
If you’re curious about marketing your photography business without burnout, this event is for you! We’ll be specifically talking about strategies for photographers, but anyone else who wants to get started on marketing their business in a wedding-adjacent industry (like videographers, wedding planners, florists, stationary designers, and other wedding professionals) is welcome to join us.
The main portion of the summit runs from May 20 - 22. You’ll also be able to join our private Facebook community as soon as you register, so you can join in on the fun right away!
You will have access to all of the presentations for 24 hours with your free ticket. We encourage you to watch the pre-recorded presentations, and participate with others who are working towards marketing their photography business to reach more perfect-fit clients on the day that the presentations go live.
However, if you’re not able to watch the presentations on their specific day, go ahead and grab your free ticket, and you’ll have the opportunity to upgrade to the All-Access Pass or Marketing Momentum Toolkit for extended access.
Your free ticket includes 24 hour access to each of the presentations. If you need more time, you can always upgrade your ticket to the All-Access Pass or Marketing Momentum Toolkit after registering, which will give you extended access to the presentations along with premium bonuses from our speakers and more!
To avoid tech glitches, give you the best possible experience, and keep things easy for the speakers, the presentations are pre-recorded and will be released at a scheduled time during the summit. However, the speakers will be hanging out in our private Facebook group with dedicated threads where you can connect with them and ask your questions!
No. When you register, you’ll be added to the Inkpot Creative® email list so we can send you updates for the event and links to each day’s presentations. After the summit is over, you’ll continue to hear from us, but you can unsubscribe at any time.
Each of the speakers will have free resources available that you can access by providing an email address, but the speakers will not get your email address unless you choose to give it to them specifically. That way, you only hear from the people you really love and don’t have to worry about getting added to email lists that you’re not interested in.
You can learn more in our Privacy Policy.
Yes. All presentations have closed captioning, and notes are also available for each presentation with our upgrade options that you’ll see after registering for the event.
Please reach out if there’s anything we can do to ensure you’re able to enjoy this event.
If you still have questions, we encourage you to go ahead and sign up. Your questions will likely be answered during the event or in the Facebook community, which you’ll be able to join right away after grabbing your free ticket.
However, if you need to ask us a question before registering, feel free to send us an email at hello@inkpotcreative.com.
Grab your free ticket and join us for Click to Convert today!
